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EAST COAST SURF ROOTS: WAVELENGTH MAGAZINE

WELCOME TO SALTBURN-BY-THE-SEA / CHRIS NELSON

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AGAINST THE CODE: HUCK MAGAZINE

Chris Nelson for Huck Magazine: Can the Independent surf filmmaker still make things DIY?

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THE GOOD TIMES

Just For Us: A feature exploring those who ‘create’ for creativity’s sake

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KEITH MALLOY INTERVIEW FOR MAGICSEAWEED

Chris Nelson talks to surfer, adventurer, filmmaker Keith Malloy about taking surfing back to the source. Interview for MagicSeaweed.

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TARO TAMAI: HUCK MAGAZINE

Feature on Japan’s leading surf and snowboard pioneer.

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THE 200 COLLECTIVE: WAVELENGTH MAGAZINE

5 page feature profiling 5 female surfers, 5 eras in British surfing for Wavelength Magazine

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Cold Water Therapy: Cooler Magazine

Four page feature on surfing in Stavanger

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Norway Surf Travel: The Independent

Main travel feature for The Independent.

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Scotland’s Surfing Pioneers for Huck

Four page feature on Scotland’s surfing pioneers in January Huck Magazine.

We Are The Fold

We're an independent, free-range word farm that prides itself on growing original ideas into fully-fledged creative concepts that always deliver.

Bringing some 30 years of surf industry experience to the table, we've worked media side, agency side, beach side and road side to produce cutting edge editorial, copy, art direction, and innovative happenings that always get people talking.

We have a love of cold waves, new horizons, Italian cars and growing vegetables but above all we are writers and creatives who delight in a finely turned phrase and a beautiful image. We Are The Fold.

THE BLOG

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Museum of British Surfing

The Museum of British Surfing threw open its doors for the first time last night and we were stoked to be there. Congratulations to Director Pete Robinson and crew for bringing together this incredible collection of historical boards, rare photography, artifacts and memorabilia charting the story of Britain’s rich waveriding heritage. –DT    

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MP: The passing of an icon

With the passing of one of surfing’s greatest legends yesterday, it put me in mind of a piece I wrote about him for Adrenalin magazine a decade ago. RIP Michael Peterson 1952 – 2012. _CN Michael Peterson / The Missing Link The young policeman looks down at the sheet he’s tapping out letter by letter [...]

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Korduroy

Stateside Cyrus Sutton and co. have done an awesome job with their just-launched Korduroy TV 2.0 – the latest evolution of their online surf culture platform that spreads ‘digital aloha’ to the world. Alongside their regular installments of how to videos, short films, interviews and insights, the site now features a selection of  ’makers’  and [...]

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DIY Surf filmmaking / HUCK Magazine

For Issue 31 HUCK Magazine Chris spoke to filmmakers Cyrus Sutton and Pierce Michael Kavanagh to explore whether, in a world where branded footage is amassing online, the independent filmmaker can still keep things DIY. You can now check out his feature in full, online,  just click on the extract below to keep reading. – [...]

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Forrest Re-commissioned

Andrew Forrest is a guy I used to nod hello to: a silver haired, silver surfer. We’d shoot the breeze about the tide or the last session – surface chat. One day the conversation drifted off topic through books, into the realm of photography. A back-story broke cover and, like a kite emerging from the [...]

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The Adjusters

The Adjusters The voice is rich, well spoken – expat with a southern African lilt. “So there I was, naked, and I turned around to see this Portuguese guy running off with my mini-malibu under his arm. So I grabbed my revolver and loosed off a couple of rounds – well the old Northern Ireland [...]

The Samba Cup

Samba Cup

Time to Samba! Sunday the 22nd of January 2012 sees the first ever SAS Samba Cup 6-a-Side Football Tournament take place in Truro, Cornwall. 10 teams will do battle for the honour of claiming this prestigious title and lifting the mighty trophy reserved for the south-west’s finest team of waveriding, footballing talent. “The SAS Samba [...]

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The Good Times

To beat the blues on the most depressing day of the year, our friends at creative agency The Church of London brought together The Good Times a one off ‘good news’ publishing project. Launched Monday 16th January, and focussing on arts, culture, technology, the environment, sports, politics and more, the paper brought together some great [...]

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The Inertia and The New Year

The past always influences the future and to usher in the New Year, SMASH co-founder Tyler Breuer caught up with Chris Nelson to talk about his background, his influences and all things surf culture. Chris has been involved in the surf industry for some 20 years; whether founding publications, editing magazines, writing features, creating books [...]

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Surf Girl

I caught up with Surf Girl editor Louise Searle in the days that followed the 2011 London Surf / Film Festival. It was an epic weekend of packed out screenings, Q+A’s, art, music, drinks, whooping and chatting which left me speechless (quite literally – I lost my voice) so I was stoked to see that [...]

Contact

chris(at)wearethefold(dot)com demi(at)wearethefold(dot)com